Don’t post pictures of Impossible or Beyond products you had at a restaurant. You can post recipes of homecooked meals using such products, but not if they are the main component (not a burger or a hotdog). The same is true for other branded meat replacements like Gardein, Valess, Tofurkey, and Linda McCartney. Basic ingredients like tofu, TVP, tempeh, soy chunks, soy curls, seitan, etc are safe.
We wrote a post to explain why we need to be strict about branded meat replacements. The main reasons being:
- We don’t want to become an advertising channel for Impossible and Beyond. That runs counter to the spirit of reddit.
- A vegetarian diet does not require expensive, highly processed meat replacements. There are thousands of traditional recipes that were designed to be vegetarian.
- We want readers of Veggit to be inspired by original, diverse, and healthy vegetarian recipes. If we have an endless stream of pictures of vegetarian hamburgers, that will not be beneficial.
Types of posts that are welcome
- Posts that contain new information about availability of products from Impossible Foods and Beyond Meat. Information that hasn’t been posted before and is of interest to a large audience. For instance, when a fast food chain rolls out Impossible/Beyond products nationwide or when a large supermarket chain starts carrying it nationwide.
- News about a new formulation (like the announcement of Impossible Meat 2.0 at CES) or an article about how to make such products at home from scratch. Provided that it hasn’t been posted here before.
- Photos of homemade dishes that incorporate Beyond meat, prepared in a way that we haven’t seen before. Such posts will need to be accompanied by a recipe.
Types of posts that are NOT allowed
- Photos of Impossible/Beyond products consumed in a restaurant.
- Text posts that describe eating Impossible/Beyond products at a restaurant.
- Announcements of Impossible/Beyond product availability at someone’s local restaurant, bodega, local super market, etc.
- Posts with news that has already been shared before. (like: Impossible Whopper is now available in St. Louis.)
- Food Pictures of homemade meals that consist mostly of branded meat replacement products. (like a simple Beyond burger.)